Eighty Eight Outfitters is a brand created to honor the legacy of Wesley Hayes, where faith, art and the great outdoors come together to create something extraordinary.
Wear the Story
Share the Glory
Wesley Hayes, the namesake, inspiration and legacy of Eighty Eight Outfitters with his wife, Olivia Hayes, founder of the brand.
Our Story
Eighty Eight Outfitters was created to honor the incredible legacy of Wesley Ryan Hayes — a devoted husband, father, son, brother, and friend whose unwavering faith, southern roots, and love for the outdoors touched countless lives. On October 1, 2024, Wesley’s earthly journey was tragically cut short by a drunk driver, leaving behind a young wife and infant daughter.
In the midst of immense heartbreak, Olivia Hayes, Wesley’s wife, felt a divine calling to share his story and continue his mission. Guided by God's purpose, she founded Eighty Eight Outfitters as a way to celebrate Wesley’s life and the values he held dear: faith, artistry, and the beauty of the great outdoors. This brand is more than a tribute—it is a ministry inspired by Wesley’s passion for living boldly and authentically, while sharing the goodness of the Lord, even through tragedy.
Wesley always dreamed of using his God-given talents to make an impact on the world, and though he had begun doing so in both his personal and professional life, his time to see his dreams through, was cut short. He had incredible talent, and many gifts left to share. Taking the brainstorming sessions and conversations about the ideas he had; Olivia has made it her mission to be the vessel to make his dreams a reality.
At Eighty Eight Outfitters, our hope is that every individual who wears our apparel is led to live life to the fullest, always seeking the next adventure, while inspiring you to draw closer to the Lord. Our collections are released in limited edition drops, each one inspired by faith, legacy, and the outdoors. We announce upcoming launches, restocks, and behind-the-scenes stories primarily through our social media and VIP email list—so if you want early access, that’s where to be. While many of our products are exclusive and only available for a short time, we also keep a collection of staple items in stock year-round for those who want to wear the brand every day.
Through this mission, we believe Wesley continues to lead others toward Heaven, and we are humbled to have you on this journey with us. Together, we celebrate his love for the outdoors and the lasting impact of a life lived with purpose.
Join us in honoring Wesley’s legacy by following along for product updates, stories, and more.
What our customers are saying…
Kristin Mancil
I absolutely loved my shirt! The quality and buttery soft feel of it is such a treat. I am honored to wear it and think of the beautiful soul that created it every time I wear it. I would recommend this product and company to anyone.
Anonymous
This brand, Eighty Eight Outfitters, encompasses the values that speak to me: faith, family, and outdoors and provide products that bring meaning and significance in each piece with a standard of quality to back it up. We've gotten sweatshirts, t-shirts, and hats and each has washed, dried, and worn well and generally generates a compliment from a stranger! Looking forward to future releases!
Hannah Breaux
I met the legacy of this brand, Wes, at some point in my high school years. If I had to describe him in one single word, it would be "personal", and that's how I feel every time I put on one of my Eighty Eight Outfitter pieces. It's so much more than throwing on a hat to cover your unwashed hair (LOL) or putting on a shirt and running out the door. These QUALITY pieces make me pause every time I grab them. They force me to slow down. They make me realize that life is short and beautiful, and God is good and faithful. If I look down and see the infamous Wesley duck on my shirt or pass a mirror and catch a glimpse of my Eighty Eight hat that I put on to attempt to hide myself from the public, I'm reminded to be more like him. Don't hide, show up and show up big and loud and unapologetically YOU. I'm reminded to shine God's light, to be a friend to everyone I cross paths with (and talk their heads off :), and to leave the world a better place than it was before.